We Don't Stop At Delivery.
We Don't Stop At Delivery.
Ideation, scripting, editing. If it doesn't perform, we cut it again at no cost.
Ideation, scripting, editing. If it doesn't perform, we cut it again at no cost.
Work
Creative performance in action.
Creative performance in action.
From founder-led talking heads to UGC and customer stories, every creative is designed
to give advertisers more winners to test.
From founder-led talking heads to UGC and customer stories, every creative is designed to give advertisers more winners to test.
Service
Every winning ad eventually
fatigues.
Every winning ad eventually
fatigues.
Frequency increases
CTR drops
CPA rises
"Sooner or later your media buyer asks -
what's the next creative we're testing?"
Cold2Sold exists to answer that question.
Cold2Sold exists to answer that question.
Cold2Sold exists to answer that question.
Process
How We Become creative performance
partner
How We Become creative performance partner
Every creative follows a repeatable process designed to produce better ads, not just better edits.
Every creative follows a repeatable process designed to produce better ads, not just better edits.
01
01
Audit Your Existing Creatives
Audit Your Existing Creatives
We review your current ads, identify creative bottlenecks, and pinpoint opportunities to improve hooks, messaging, pacing, and retention.
We review your current ads, identify creative bottlenecks, and pinpoint opportunities to improve hooks, messaging, pacing, and retention.
02
02
Build The Next Testing Hypothesis.
Build The Next Testing Hypothesis.
Based on your offer, audience, and existing data, we develop stronger hooks, scripts, and creative angles ready for testing.
Based on your offer, audience, and existing data, we develop stronger hooks, scripts, and creative angles ready for testing.
03
03
Turn Strategy Into Testable Creatives.
Turn Strategy Into Testable Creatives.
We transform the strategy into polished ad creatives using performance-focused editing, motion graphics, captions, pacing, and storytelling.
We transform the strategy into polished ad creatives using performance-focused editing, motion graphics, captions, pacing, and storytelling.
04
04
Keep Improving Until We Find More Winners.
Keep Improving Until We Find More Winners.
Once your ads are live, we refine underperforming creatives using agreed testing criteria so your team has more winning creatives to scale.
Once your ads are live, we refine underperforming creatives using agreed testing criteria so your team has more winning creatives to scale.
Why us?
Built For Performance Marketing Teams creative performance partner.
How We Become creative performance partner
Creative Thinking Before Creative Editing.
We don't open Premiere first. We identify why the creative isn't winning. Then we build around that.
Creative Thinking Before Creative Editing.
We don't open Premiere first. We identify why the creative isn't winning. Then we build around that.
Creative Thinking Before Creative Editing.
We don't open Premiere first. We identify why the creative isn't winning. Then we build around that.
Creative Performance Guarantee
If your creative doesn't meet the agreed creative benchmarks after testing, we'll rebuild it with a new script and edit—free. Because great ads are built through iteration, not guesswork.
Creative Performance Guarantee
If your creative doesn't meet the agreed creative benchmarks after testing, we'll rebuild it with a new script and edit—free. Because great ads are built through iteration, not guesswork.
Creative Performance Guarantee
If your creative doesn't meet the agreed creative benchmarks after testing, we'll rebuild it with a new script and edit—free. Because great ads are built through iteration, not guesswork.
Built Around Your Media Buyer's Workflow.
We don't replace your team. We plug into it.
Built Around Your Media Buyer's Workflow.
We don't replace your team. We plug into it.
Built Around Your Media Buyer's Workflow.
We don't replace your team. We plug into it.
Testimonial
Real Results From
Our Clients We’ve Worked With
Real Results From
Our Clients We’ve Worked With
“We did 15 ads creative for Lurn media together and those are still performing best after almost a year!" Herbert Gerzer Founder Lurn Media
Herbert Gerzer
Founder Lurn Media
This guy has helped me generate 20m+ of views. 6 months working together. If you’re looking for someone in content space, Don't even think about it, just go with them.
Jose Rojas
RSCPOOLS Construction
"If you’re serious about your ad budget, Aman and team is a 10/10 experience. Super communicative, insanely fast, high quality delivery, and perfectly matches what needs to be a ad creative."
Tim Korshunov
Co-founder Influenceable
This guy has helped me generate 20m+ of views. 6 months working together. If you’re looking for someone in content space, Don't even think about it, just go with them.
Jose Rojas
RSCPOOLS Construction
We did 10+ ad creative with them in the first month and 4 of them crushed on meta ads!
Aaron Burnham
Modern Agency
We did 10+ ad creative with them in the first month and 4 of them crushed on meta ads!
Aaron Burnham
Modern Agency
We did 10+ ad creative with them in the first month and 4 of them crushed on meta ads!
Aaron Burnham
Modern Agency
Ads created
Happy founders
FAQs
“Questions We Get Before Every Partnership”
How We Become creative performance partner
1. What if the creative doesn't perform?
We don't stop after delivery. If a creative doesn't meet the agreed creative performance benchmarks after sufficient testing, we'll script and produce another variation at no additional cost. Our goal is to improve the creative—not leave you with files that aren't working.
2. What do you mean by "Creative Performance Guarantee"?
We don't guarantee ROAS, sales, or revenue because those depend on your offer, targeting, landing page, and media buying. What we do guarantee is our creative process. If the creative doesn't meet the agreed testing criteria, we'll rebuild it according to our Creative Performance Guarantee. This FAQ alone will probably save you from answering the same question on every sales call.
3. Which metrics do you optimize?
Every project begins by agreeing on the creative KPIs that matter most. Depending on your campaign, that may include: Hook Rate Hold Rate Thumb Stop Ratio CTR Watch Time Other creative engagement metrics
4. How do you know when a creative has underperformed?
Before production begins, we agree on: the testing budget, the evaluation period, and the creative KPIs we'll review. That way, there's no guesswork about when a creative should be iterated. This is huge because it's exactly the objection your prospect raised.
5. Do I need scripts?
Every project begins by agreeing on the creative KPIs that matter most. Depending on your campaign, that may include: Hook Rate Hold Rate Thumb Stop Ratio CTR Watch Time No. We can work with: existing scripts, rough ideas, Loom videos, podcasts, webinars, sales calls, founder recordings, or build the script with you.
6. Who is this service for?
We work with businesses already investing in paid advertising who want stronger creative performance. Our best-fit clients include: Marketing agencies B2B SaaS Coaches Founder-led companies Service businesses
7. What happens after you deliver the creative?
This reinforces your positioning. Unlike traditional editing agencies, delivery isn't the end of our process. Once the creative has been tested according to our agreement, we'll review the results and determine whether another iteration is needed.
8. Why not hire a freelancer?
This is one of my favorites. Freelancers usually deliver edits. We focus on improving creative performance through scripting, editing, and structured iteration. We're designed to become part of your creative testing process—not just another production vendor.
1. What if the creative doesn't perform?
We don't stop after delivery. If a creative doesn't meet the agreed creative performance benchmarks after sufficient testing, we'll script and produce another variation at no additional cost. Our goal is to improve the creative—not leave you with files that aren't working.
2. What do you mean by "Creative Performance Guarantee"?
We don't guarantee ROAS, sales, or revenue because those depend on your offer, targeting, landing page, and media buying. What we do guarantee is our creative process. If the creative doesn't meet the agreed testing criteria, we'll rebuild it according to our Creative Performance Guarantee. This FAQ alone will probably save you from answering the same question on every sales call.
3. Which metrics do you optimize?
Every project begins by agreeing on the creative KPIs that matter most. Depending on your campaign, that may include: Hook Rate Hold Rate Thumb Stop Ratio CTR Watch Time Other creative engagement metrics
4. How do you know when a creative has underperformed?
Before production begins, we agree on: the testing budget, the evaluation period, and the creative KPIs we'll review. That way, there's no guesswork about when a creative should be iterated. This is huge because it's exactly the objection your prospect raised.
5. Do I need scripts?
Every project begins by agreeing on the creative KPIs that matter most. Depending on your campaign, that may include: Hook Rate Hold Rate Thumb Stop Ratio CTR Watch Time No. We can work with: existing scripts, rough ideas, Loom videos, podcasts, webinars, sales calls, founder recordings, or build the script with you.
6. Who is this service for?
We work with businesses already investing in paid advertising who want stronger creative performance. Our best-fit clients include: Marketing agencies B2B SaaS Coaches Founder-led companies Service businesses
7. What happens after you deliver the creative?
This reinforces your positioning. Unlike traditional editing agencies, delivery isn't the end of our process. Once the creative has been tested according to our agreement, we'll review the results and determine whether another iteration is needed.
8. Why not hire a freelancer?
This is one of my favorites. Freelancers usually deliver edits. We focus on improving creative performance through scripting, editing, and structured iteration. We're designed to become part of your creative testing process—not just another production vendor.